Technologies for Customer retention

Technologies for Customer retention An effective way to grow revenue for established companies and organisations is to focus on their Customer retention, by selling to regular Customers. Businesses lose around 20% of Customers annually, but in some industries, this can be as high as 80%.  In either case the cost is staggering, yet there are […]

Driving up Customer performance

Driving up Customer performance Technology is available to unlock significant improvements across virtually any aspect of an Organisation’s Customer facing activities.  Helping to attract and win new Customers, retain and grow existing Customers therefore driving up Customer performance. Below are two examples of how firms exploited IT to re-invent their businesses therefore helping them to […]

Customer Relationship Management (CRM)

Customer Relationship Management (CRM) For any business today, even non-profit organisations, retaining and winning customers has never been more critical to their future survival.  Business has never been so fierce and Customers never so demanding and unpredictable.  Would CRM help your business? IT’S SURPRISING Surprisingly, the majority of SMB’s do not follow in the footsteps of […]