Social media channels are part of everyday life for many of us both personally and in business. How we reach our friends and business partners has changed massively over the past few years.
I truly did not want to use Twitter and remember saying so back in 2012 when asked to look at “tweeting” for Amshire. My thoughts were that Twitter etc., was for the youngsters and certainly not for me.
How wrong I was. Now look at me – Twitter Goddess (well I like to think so). Incredible, considering I’m nearer to retirement age!
I am the one responsible for the tweets on behalf of Amshire. Equally, I’m now trying my hand at LinkedIn too, in the hope to promote Amshire Solutions Ltd as much as possible. I’ve only been using LinkedIn for approx. 3 weeks, so still a novice as yet. I know there are many other platforms that come under the umbrella of “social media” but at present I’m happy with the two I use.
However, I’m so pleased with myself that through my efforts I have managed to gain as many followers as Amshire now have via Twitter and hoping to do the same with LinkedIn. I have taken guidance on the best way to tweet and loved the conversations, help, and advice, but more importantly the encouragement from my new friends via Twitter.
The most important thing I feel which must be remembered though, is that “social media” is all about connecting with people; people like to buy from people and they like to see who is behind a business. I like to think it’s simply another tick in the ‘trust’ box.
Despite my initial protests re LinkedIn, I don’t know which I’m more hooked on, Twitter or LinkedIn they’re both so darned addictive. I usually spend 2 hours every Sunday, Monday, Tuesday and Wednesday evenings doing what I can to join in Twitter conversations to help push Amshire out into the big wide world. Of course there are many other conversations that I could join, but I do need some time to myself eh? Mind you LinkedIn has become so addictive that I find it hard to “sign out”.
My best moment to date is when Amshire were chosen for Small Business Sunday #SBS by Theo Paphitis on 16th March 2014. Anyone looking for a re‐tweet from Theo should tweet him about their business on Sunday between 5:00pm and 7.30pm including the hashtag #SBS. Six lucky businesses are then retweeted every Monday at 8:00pm and invited to enter their profile on his website. This is done free of charge and the website is sponsored by Ryman Stationery, where Theo is Chairman.
This week we applied and entered the Theo Paphitis #SBS Winners Power Leaderboard by Social Marketme TV at number 34! Impressive eh?
Now how many tweets have I got to read and respond to, as well as connections to check on?